Digital Brand Products (DBP) marks the formation of a new entity under the Digital Brand Architects (DBA) umbrella, which has successfully built brands based on digital influence and led to the rapid transformation of the marketplace.
DBP is building brands with talented influencers across the fashion, food and lifestyle arenas, and focusing on identifying great products and connecting them with customers, marketed primarily through digital channels.
Our influencer partners have built great brands with devoted and dedicated followers, and they have a voice and aesthetic they want to convey through their own products and brands. DBP solves that challenge through expertise in product development,manufacturing, e-commerce, and merchandising.
DBP will centralize the development of consumer products and provide licensing representation for DBA’s’ illustrative roster of fashion, lifestyle, food and shelter talent, as well as additional clients not represented by the management firm. DBP will also extend its services to traditional brands wanting to leverage a smart direct-to-consumer, e-commerce model.
DBP’s goal is to build the next generation of digital products and brands.
For more information on DBA, please go to thedigitalbrandarchitects.com
Influencers, up to this point, have largely relied on teaming with established companies to collaborate on, for example, clothing or beauty lines...That's changing.
- Women's Wear Daily